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About prima

James Hoffmann
Prima. A new way of living and perceiving the coffee experience
ANDRÉ EIERMANN
Prima unboxing and first installation at home
DALE HARRIS
Enjoy Prima in your roastery and find new business opportunities
Versatile Eclectic
The one group espresso coffee machine ready to bring wherever and whenever the VICTORIA ARDUINO coffee experience. We called it this way because we believe it is the first step towards a new frontier and will overcome many boundaries. A new way to prepare and enjoy espresso coffee. Prima is a versatile and eclectic coffee machine that opens to a new way of living and perceiving the coffee experience.

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Neo
New engine optimization
The NEO engine uses an instant heating system with a unique insulation mechanism, that reduces not only the heat dispersion but also energy consumption. It works almost instantly, allowing only the necessary amount of water for the extraction to be heated, thus reducing energy-related costs
Coffee machine: new engine optimization

100%
DIGITAL MACHINE

It's possible to set the temperature and see the extraction time along with the steam and hot water from the app. You can create recipes and share them with the community. All the functions of a professional device at hand, controlled by a user-friendly and straightforward app.

Design and personality

With many images for a unique idea of accessible glamour like a capsule collection dress or fashion accessory, PRIMA is available in many colors and exclusive editions.
Standard
colors
Steel
Special
colors

details

width 411 mm
depth 510 mm
height 379 mm
cupwarmer 330 x 280 mm
group height 153 mm
weight 37 kg (net)
power Min 1600 /max 2600 W

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